For health & wellness
Growth in a category where credibility beats reach.
Sensitive claims, cautious buyers and platform restrictions. YOUGTM sequences the plays that build authority and referral flow: clinician proof, outcome content, practitioner partnerships and retention that actually improves outcomes.
Free all August · no card · full access. We read your site first, then ask only what's still missing.
[01] What's actually stuck
Sound familiar?
These are the three we hear most from teams like yours.
Ad platforms keep rejecting you
Health categories get restricted, so the obvious channel is half closed.
Buyers need proof you can't overclaim
Testimonials help, but the line between persuasive and non-compliant is thin.
One-off customers, no continuity
People try once, feel better, and drift away with nothing bringing them back.
[02] The plays
Six moves you'd start with
Pulled from the library, in roughly the order they compound.
01
Named clinical credibility
Real practitioners, real qualifications, real faces. Anonymous health brands don't convert.
02
Outcome-led content
Answer what people actually search at 11pm, carefully and without overclaiming.
03
Practitioner referral network
GPs, physios, coaches and clinics who see your customer first. Warm, repeatable, cheap.
04
Compliant social proof
Structured outcome stories with consent and context, not before-and-after claims.
05
Programme retention track
Check-ins timed to the drop-off point, not the renewal date.
06
Local search and directories
Maps, health directories and insurer listings still drive the majority of first contact.
[03] The money
What this costs to run
Most of the early track is time, not spend.
Month one
$0–200
Proof, profiles and outreach cost time.
Month two
$400–1,200
Content production and local ads.
Where it goes first
Credibility
Nothing converts without it.
Put named practitioners and their credentials on the site this week — it's the cheapest conversion lift in the category.
Six here. Five hundred in the product.
Paste your URL and YOUGTM reads your site, ranks the whole library against it and hands you one step at a time. Free through August, no card.
Free all August · no card · full access. We read your site first, then ask only what's still missing.