For fintech
Growth when every claim has to survive compliance.
Trust and regulation shape everything. YOUGTM sequences plays that build credibility fast without writing cheques your compliance team can't cash: education-led search, calculator tools, licensing proof and referral mechanics that are actually allowed.
Free all August · no card · full access. We read your site first, then ask only what's still missing.
[01] What's actually stuck
Sound familiar?
These are the three we hear most from teams like yours.
Marketing moves at compliance speed
Every landing page waits three weeks for approval, so nothing gets tested.
Trust is the whole conversion problem
People hand you money. A generic startup site doesn't earn that.
Paid channels are restricted or brutal
Finance keywords are the most expensive on the internet and half your ads get rejected.
[02] The plays
Six moves you'd start with
Pulled from the library, in roughly the order they compound.
01
Pre-approved copy blocks
Get a library of compliant claims signed off once, then assemble pages from it in a day.
02
Calculator and tool pages
Rate, fee and comparison calculators earn links and rank for high-intent queries forever.
03
Trust surface
Licences, custody arrangements, audit reports and named leadership, above the fold.
04
Education-led search
Answer the questions people ask before they're ready to buy, properly and with numbers.
05
Embedded partnerships
Distribution through accountants, payroll tools or brokers who already hold the relationship.
06
Compliant referral mechanics
Rewards that survive review, disclosed properly. It's still the cheapest channel you have.
[03] The money
What this costs to run
Most of the early track is time, not spend.
Month one
$0–300
Content and tool builds are internal time.
Month two
$1,000–3,000
Paid search tests on narrow terms.
Where it goes first
Trust and tools
Before paid, always.
Get the pre-approved copy library signed off — it's what unblocks every other move here.
Six here. Five hundred in the product.
Paste your URL and YOUGTM reads your site, ranks the whole library against it and hands you one step at a time. Free through August, no card.
Free all August · no card · full access. We read your site first, then ask only what's still missing.